Why Choose Spitfire for Email Campaign Management
Email marketing still is one of the most effective ways to connect with customers and drive conversions, and our team of experts can help you harness its power. Whether you’re looking to build brand awareness, generate leads, or increase sales, our email marketing services can help you achieve your goals.
With a deep understanding of the latest best practices and cutting-edge technologies, we’re ready to help you craft a successful email marketing strategy and bring your vision to life. As an email marketing agency, we invest in software to improve broadcast performance and browser compliance, we analyse results from large volume broadcasts, and our response time from brief to broadcast can be hours, not days.
Explore our email marketing services to release your true potential
Spitfire’s email campaign management services provide a comprehensive and wide-reaching approach to email marketing. Our dedicated content marketing strategists collaborate with in-house content writers, designers, and project managers to craft targeted email campaigns designed to engage and convert recipients. This approach ensures that your email campaigns follow current best practices while reflecting your brand’s messaging and values.
As an experienced email marketing agency, we offer a variety of email campaigns to meet your business goals. Whether you want to build brand awareness or drive sales, we have the expertise to help you succeed.
Promotional Email Campaigns
These campaigns are designed to drive sales and generate leads by creating a sense of urgency and offering subscribers special discounts, promotions, or other incentives. Promotional email campaigns are usually time-sensitive, with a clear call to action – buy now or limited-time offer – that encourages subscribers to take advantage of the offer.
A newsletter is a periodic – weekly or monthly – email sent to subscribers that provides information and updates about your business, like introducing your business’s latest products, promotions, and industry news. It aims to build brand awareness and keep subscribers engaged with your brand.
A re-marketing email campaign is a series of emails sent to inactive customers to bring them back to a brand, often with incentives. The goal is to revive dormant relationships and improve customer engagement.
How Does Email Campaign Management Work?
If you’re looking for an email marketing agency to help you generate leads, you’ve come to the right place. As an experienced email marketing agency, we can provide a full range of services to make sure you reach your target audience and convert them into customers.
At our agency, we specialise in creating customised campaigns that are tailored to your unique needs. We’ll work with you to develop an effective campaign through the following steps:
- We’ll analyse your current email marketing strategy and identify areas of improvement.
- We’ll then create a plan to optimise your campaigns, including developing new content, optimising delivery times, and testing different subject lines.
- Finally, we’ll track the results of our efforts and adjust as needed to ensure optimal success.
With our expertise in email marketing, you can rest assured that your campaigns will successfully generate leads for your business. Contact us today to get started on creating an effective lead-generating email marketing campaign.
Benefits Of Our Email Marketing Service
As an Email Marketing Agency, we listen to you and your business needs in order to set-up an effective email marketing campaign. Read more on our email marketing service.
- We offer a fully managed service that is tailored to your business and audience.
- The emails we design target and engage specific audience groups to increase open rates and click-throughs.
- We monitor and review the sent reports to better understand your audience.
- Email segmentation allows us to follow the user journey and send emails with the right message, at the right time.
How Do You Know If Email Marketing Is Working For You?
Email marketing can be a powerful tool for generating leads and driving sales, but it’s important to track the results of your campaigns in order to determine if they are successful.
Here are some key metrics you should pay attention to when evaluating the success of your email marketing efforts:
- Click-Through Rate (CTR):This is the percentage of people who clicked on a link or button within your email out of the total number of emails sent. A higher CTR indicates that your content was engaging and relevant enough for readers to take action.
- Conversion Rate: This is the percentage of people who completed a desired action (such as making a purchase) after clicking through from an email out of the total number of emails sent. A higher conversion rate indicates that your email content was effective in motivating readers to take action.
By tracking these metrics, you can get an idea of how well your email campaigns are performing and adjust your email strategy to maximise success.
We’ll share our knowledge on email marketing, including influences click-through rates, response tracking and follow-up strategies, and offering insights on email content from top to bottom.
You’ll benefit from broadcast systems that are as good as they get, and our processes revolve around accuracy at every stage. But unlike most larger agencies, Spitfire will not only surprise you with the amount of experience we offer, but you’ll also find your budget will go a long way too.
Client Case Study – 2CL Communications
We are proud to work with 2CL Communications, an award-winning provider of communication and security solutions. Our client came to us with a challenge to create bespoke email campaigns that would stand out and generate new sales leads. We produced highly visual and informative emails that were designed, built, and broadcast to segmented, relevant data sets. The result was a series of monthly campaigns that achieved a 100% uplift in response rates and site visits, and, ultimately, product enquiries. In addition, we utilised social media to strengthen 2CL Communications’ positioning and increase brand awareness.
In addition to email campaigns, we translated an impactful brand identity into sales presentation material that was personalised for each client based on product interest and industry sector. By using a successful and powerful creative approach for 2CL Communications, Spitfire has effectively re-written their brand positioning, making its rollout into all areas of marketing a value-added exercise.
How our customers rate our service…
We build long lasting relationships with our customers based on trust, transparency and our commitment to delivering results that provide a tangible return on their investment.